Writing content for mobile phones is easy, just write really, really tiny words and keep them short! Of course it is not that simple but the idea is there. Mobile phone apps are limited in size, as are most things. With many computer programs the limitations are rarely reached today when programmers have giga bytes at their disposal. I was telling my 12 year old daughter about how my first computer was a Commodore C64 and that used a cassette tape as storage. The next machine was an Amstrad 15 something or other with two 5.25inch floppy drives. I had a 20MB hard drive installed and felt all my problems were over! I think I had the RAM bumped up to a whopping 128MB at ridiculous cost but it was worth it! My MS Dos never ran faster!
If none of this makes sense then you are probably too young to remember how it was for us computer users back in the dawn of time. We emerged from that around 1991 or 92 with Windows and a 386SX processor (computer historians will correct me no doubt but I am working on my memories of two decades ago and I have died once since then so forgive me my trespasses) and shortly after, in 1995, the beginning of life as we know it today… The Information Superhighway arrived! The Internet was here for one and all! Who can forget not being able to take a phone call because you had your computer modem hooked up to the line! What about the day you decided to hang the expense and get a second phone line installed, just for the ‘Net? It all seems so long ago now but it wasn’t that far back.
I remember when I bought my first mobile phone, for the car. It cost $3,000 and was an improvement on the old white ’007′ car phones that had cost a lot more and were dear as poison to make a call on. I also remember carrying around a heavy cornflake box sized battery with a phone handset on top called the Telecom Walkabout. People were amazed! Then carphones went from ‘analog’ to digital and the price halved overnight and I was left with a huge ongoing bill and an obsolete phone. Soon after that my pager (remember them?) was left behind in the pages of history as the battery technology for mobile phones did away with the large box model and brought in the era of the brick. It was about the size of a house brick, too but it revolutionized the lives of some very self important people…. yuppies!
Jump ahead some twenty or more years and we have gone past the days of SMS text messaging being an amazing thing. Today we have ‘Apps’, or applications. Android was the first system introduced and was quickly gobbled up by the hungry beast Google, however they have kept it an open system for all to make use of and apps for. Apple have their own iOS they introduced in 2007 and probably have more applications written for it at this stage. As well as their iPhones, these apps work on their iPods and iPads.
So how does one write for these mobile phone apps? I am researching the ins and outs of that as you read this and when I have it all together I will pass on what I have learned. I think it is an area of eWriting that can not be neglected and it will not go away, it will only take on more and more importance in our daily lives. While my generation might not place as much importance in the mobile phone as the younger generations do (I am a baby Boomer with GenX traits) we have to keep up with the world. The reality is the generations following mine are using their technology more and more and demanding more ways to use it. If we, as eWriters are to service this demand we need to provide what they want, not what we are comfortable with.
While I research writing for apps, give this some serious thought. Think of ways you, as an eWriter can add value to the topic. How can you write something for a mobile app? What can you write? What do people want? What is already out there and shouldn’t be repeated or needs to be improved? Don’t forget to share your thoughts here, add a comment if you wish.